PPC Training to Master Google & Meta Ads Campaigns That Convert
Learn how to create, manage, and optimize profitable ad campaigns that generate real business results.
Our PPC Training is designed for marketers, business owners, and professionals who want to master the art of paid advertising across platforms like Google Ads and Meta Ads. You’ll gain hands-on experience in building high-performing campaigns, analyzing data, and optimizing for maximum ROI. Whether you’re starting from scratch or looking to refine your ad strategy, this program helps you confidently run campaigns that attract leads, sales, and measurable growth — without wasting budget.
Performance-Driven PPC Skills for Real Business Growth
This training goes beyond theory — it’s 100% practical and focused on achieving real campaign success. You’ll learn to plan data-driven PPC strategies, research profitable keywords, craft high-converting ad copies, and use analytics to improve ROI. The course includes live demonstrations, hands-on projects, and frameworks used by professional digital marketing agencies. By the end, you’ll be equipped to manage Google and Meta Ads confidently and turn ad budgets into consistent revenue streams.
Key Highlights:
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Step-by-step PPC campaign creation on Google & Meta
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Ad copywriting and creative optimization strategies
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Budget allocation, bidding, and ROI optimization
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Advanced audience targeting and remarketing techniques
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Performance analysis using Google Analytics & Ads Manager
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Hands-on practice with real campaign dashboards
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Ideal for freelancers, marketers & business owners
What You’ll Learn
Master Every Skill You Need to Become a PPC Expert
Our course covers both Google Ads and Meta Ads in a structured, real-world format.
- Introduction to PPC Marketing – Understanding how paid advertising works across platforms.
- Google Ads Fundamentals – Campaign types, bidding strategies, ad policies, and account setup.
- Keyword Research & Match Types – Finding profitable keywords that drive intent-based traffic.
- Ad Copywriting & Extensions – Create compelling search and responsive ads.
- Conversion Tracking & Tag Manager – Set up accurate tracking for leads, calls, and events.
- Campaign Optimization – Analyze performance and improve CTR, CPC, and conversion rate.
- Meta Ads (Facebook & Instagram) – Campaign structures, audience targeting, and pixel setup.
- Ad Creatives & Formats – Design scroll-stopping creatives and test multiple variations.
- Retargeting & Lookalike Audiences – Build remarketing campaigns that convert.
- Performance Scaling & Reporting – Use data to scale campaigns and prepare client-ready reports.
About Your Digital Marketing Trainers
Vijay Kumar P
Founder of Groot Solutions & Core Digital Marketing Trainer, brings over a decade of expertise in shaping digital marketing talent.
Sai Kumar M
Corporate Trainer & Digital Marketing Manager at Groot Solutions, shares his decade-long experience to equip professionals in digital marketing.
Not Sure Where to Begin? Let’s Talk.
Schedule a free demo class or consultation with our team to understand which course fits your goals best — no pressure, just clarity.
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Why Choose Us?
Practical, real-world digital marketing education built for results.
We believe the best way to learn digital marketing is by doing it. Every course is designed and taught by working professionals who manage live client campaigns every day. Our mission is to help you gain real, job-ready skills that make an immediate impact — whether you’re building a career, freelancing, or growing your own business.
Who Is This Course For
Who Can Join This PPC Training?
This course is built for anyone who wants to learn performance marketing — whether for business, freelancing, or career growth.
Powered by Industry-Leading Platforms
Our partnerships with trusted tools and platforms enable us to create powerful, data-driven campaigns that help our clients grow faster and smarter.
How Our Training Works
A step-by-step learning journey designed for real results.
Our training programs are built to bridge the gap between knowledge and application. We don’t just teach concepts — we guide you through a practical, experience-driven process that helps you apply what you learn and see measurable outcomes in your career or business.
Frequently Asked Questions
What’s covered in this PPC Training?
You’ll learn everything from account setup and campaign creation to optimization, tracking, and scaling — for both Google Ads and Meta Ads.
Is this course practical or theoretical?
It’s 100% practical. You’ll work on real or simulated ad accounts and learn live campaign optimization.
Do I need prior experience to join?
No. This course is designed for beginners as well as professionals who want to upgrade their skills.
Will I get hands-on experience in real campaigns?
Yes. We provide live demo campaigns and case studies to give you real-world exposure.
Is there a certificate after completion?
Yes. You’ll receive a Certificate of Completion after successfully finishing the course.
What kind of job roles can I get after this training?
You can work as a PPC Executive, Google Ads Specialist, Meta Ads Expert, or Performance Marketer in agencies or freelance.
Do you offer post-training support?
Yes! You’ll get 3 months of post-job support to help you handle real-world campaign challenges.
Can I learn to manage my own business campaigns?
Absolutely. This course is perfect for business owners who want to manage and optimize their own ad accounts.
What’s the course duration?
Typically 6–8 weeks, depending on the batch schedule (weekday or weekend).
Do you help with placements?
Yes. We offer placement assistance for students and professionals looking for digital marketing jobs.
Train With Industry Professionals
Get trained by experts who run live marketing campaigns every day. Learn practical, proven strategies you can apply immediately.
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