01
Delivery and creative review
Review campaign objectives, audiences, placements, spend, and creative coverage.
Ads & analytics
Meta Ads Audit
Review Facebook and Instagram campaigns to see where your creative, audiences, or conversion signals need attention.
01 / THE STARTING POINT
See where the campaign loses people.
Weak results can come from repetitive creative, an offer that changes after the click, or tracking that makes different outcomes look the same. We review delivery and measurement together before recommending new tests.
The report distinguishes campaign settings, creative opportunities, landing page friction, and data gaps. Your team gets a list of changes to investigate and tests that can help confirm the cause.
02 / WHAT WE COVER
What you get.
Scope the review by ad account and period. The audit delivers recommendations for your team to review.
02
Event and customer journey checks
Check the event setup and follow the customer journey from the ad through to the form or checkout.
03
Action plan and test ideas
Hand over a prioritized action list and the creative or tracking tests worth running next.
03 / DIFFERENT STARTING POINTS
Where are you starting?
A focused project or part of a wider plan. We shape the scope around your current situation and the work that matters next.
Lead forms bring enquiries that rarely qualify
Compare the creative promise, form questions, and lead feedback to find where expectations may diverge.
Let’s discuss itCost rose after a creative change
Review spend, delivery, and results by asset and time period, then define a test that gives the next creative a fair comparison.
Let’s discuss it04 / HOW THE WORK MOVES FORWARD
A clear path.
With room for your input.
Share the account, reporting period, business goals, and how your team judges lead or purchase quality.
- 01
Review the starting point
Look at the examples and existing setup to confirm what the work needs to solve.
- 02
Agree the scope
Confirm the deliverables, access requirements, review points, and what a successful result looks like.
- 03
Do the work and verify it
Complete the agreed work and review the results against the examples or checks defined at the start.
- 04
Hand over the result
Share the agreed files, findings, or changes and explain any next steps your team owns.
05 / YOUR QUESTIONS, ANSWERED
Before we get started.
Have a requirement we haven’t covered?
Let’s talk about it
Do you review both Facebook and Instagram?
Yes, where they are in scope. We look at placements alongside the campaign goal and the formats of the creative being served.
Do you audit the Pixel and Conversions API?
We review the event signals relevant to the campaigns. Detailed implementation or repair can be scoped separately if the audit finds an issue.
Can you create replacement ads?
The audit identifies creative directions and test ideas. Asset production or campaign management can follow as a separate project.
How are cost and timing decided?
We prepare a proposal around the agreed deliverables, complexity, dependencies, access, and review requirements. Third-party charges and ongoing work are identified separately.
How do we get started?
Tell us about your business, the requirement, and what you already have in place. We will discuss the fit, clarify the scope, and recommend a practical next step.
LET’S TALK ABOUT YOUR PROJECT
Your next step.
Let’s work it out together.
Tell us about your business and what you want to improve. We’ll help you define a practical starting point.
Digital marketing.
A focused project or
a connected plan.